2005 , Nadeem Brown , Dirty Little Secret Chapter , Usually a clickthru has rules for how a text link can appear.
2006 , Valery A. Petrushin, Latifur Khan , Multimedia Data Mining and Knowledge Discovery Chapter , The click-thru measurement is an immensely popular way of rating banners and advertising campaigns.
2008 , Jerri L. Ledford , Google AdSense for Dummies Chapter , Remember Click-thru rate (CTR) is the number of people who click on an ad …
2009 , Andrew Skelly , The Amazing Millionaire Formula Chapter , Think of it this way: a website can't get a click-thru without someone first clicking on an ad or a button which leads to a sale.
, 2010-10-18, Michael Brunner, CMOs: Stake A Claim On A System of Accountability, And, while things like Web traffic, click-thru rates, retweets-even short-term sales spikes-don't define success, …
