Microconcept

Origin

- + concept

Full definition of microconcept

Noun

1. A small or simple concept.
• 2008, April 14, Bob Tedeschi, Beaming Online Services Toward Blacks, “Diller has been fairly clear with his Johnny Appleseed strategy, where he’s putting a whole lot of microconcepts into the market so you don’t have to have a billion dollars invested in one idea or one company.”