Presell
Full definition of presell
Verb
- To sell or obtain commitments to buy in advance of a formal offer to sell.
- 2007, February 4, Jori Finkel, You’ve Seen the E-Mail, Now Buy the Art, The Chicago dealer Kavi Gupta has presold — in large part through JPEGs — his current exhibition of paintings by Claire Sherman, a 2005 graduate of the School of the Art Institute of Chicago.